App sales VS App Formative Metrics

jasonnowakjasonnowak Member Posts: 67

Hey everyone-

I released Stolen Thunder recently and I've been tracking "New Users" with App Formative. I did very extensive testing to ensure that it was configured properly for accuracy. My iTunes Connect sales numbers aren't matching at all. A slight difference would be reasonable but my App Formative numbers are at least 5x higher than what iTunes is telling me. Has anyone else come across this issue? Any thoughts?

Thanks!

  • Jason

(Also, none of the other metrics on iTunes connect make any sense either)

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